Without ticket sales, sports teams and sporting events would disappear. But like any other product, teams and events need to build awareness and interest before anyone will buy tickets.

It’s all about excitement. If people aren’t excited, they’re not buying tickets. Bringing the sport to life on out of home ads can do just that.

Here are five of our past billboards that fueled fanatical frenzy.

You might be familiar with extensions (when parts of the billboard jut out beyond the billboard space). Or not, if you needed that parenthese-d bit.

To the uninitiated that’s about as deep as billboard embellishments go. And that’s cool. No judgement, and certainly—no shame.

That’s why we’re here.

Roofing, plumbing, pest control, disaster restoration, lawncare, HVAC, house cleaning, electrical, tree cutting, crawl space encapsulation, carpet cleaning, foundation repair — whew!

Most people can’t name a single local company in these categories.

They google “plumber near me” and get this: